Author - Dan

Should You Buy An Exact Match Domain?

Should You Buy An Exact Match Domain?

Exact Match Domains (EMDs) were once very popular. Exact Match Domain names had a sole purpose; to drive more traffic to the website with a domain name that matches the exact search queries of users within Google. Then with the introduction of new algorithms and modern era SEO techniques, the desire for these domains decreased significantly. However, these may still be beneficial for your business. Here we explain how.What is An Exact Match Domain?An exact match domain is a [...]

SEO Trends for 2021 & Why Content is Still King

Search engine optimization (SEO) is the most economical and effective form of marketing to attract customers to your website, providing it’s done correctly. SEO is constantly evolving which is why Perth Online Services are always on top of the latest Google updates. Whilst PPC systems such as Google Ads can get you found, research has shown that 75% of users focus exclusively on organic results and ignore paid listings. Furthermore, 28% of those searches convert, resulting in a purchase.Top [...]